The second phase of the Media Literacy campaign, developed by the AMA, has been successfully completed. Thematically entitled, ‘Media Literacy Competence for Preschool Ages’, designed and run by the AMA’s Council of Complaints, this campaign was conceived as a series of informative and awareness-raising conversations with parents and educators targeted at preschool children aged 5-6 […]

During April, an increased number of political news was produced for audiovisual media. The data calculated by AMA’s monitoring and analysis teams indicate that political topics occupied the largest percentage of news editions on national televisions, followed by social ones. As indicated in summary below, following politics with 14.42%, social topics covered 13.14% of the […]

The Audiovisual Media Authority kicked off the second phase of the Media Literacy Campaign. Initiated months ago with a cycle of informative and orienting videos dedicated to children and adults, on Digital Parenting, recognized digital risks, personal data protection, games, adds, on-line shopping, etc. This campaign was further extended aiming parents, kindergarten teachers and children […]

During March, an increased number of social news was produced for audiovisual media. The data calculated by AMA’s monitoring and analysis teams indicate that social events occupied the largest percentage of news editions on national televisions, followed by politics. As indicated in summary below, following social news with 14.45%, politics covered 13.58% of the broadcasting […]

One of AMA’s functional tasks is to verify the observance of the license terms and/or the authorization by the entities that exercise audio and/ or audiovisual activities in the Republic of Albania. Pursuant to Article 78 of Law no. 97/2013, AMA is entitled to exercise control over the program, financial, technical and organizational activity of […]

During February, an increased number of political news was produced for audiovisual media. The data calculated by AMA’s monitoring and analysis teams indicate that political topics occupied the largest percentage of news editions broadcasted on national televisions, followed by social ones. As indicated in the summary below, following Politics with 18.15%, social topics covered 11.03% […]

At AMA, protecting children from inappropriate content, ethical violations on a general perspective, as well as respecting the warning signs in certain time slots, represent the daily objective of the work of the content monitoring and analysis teams. During 2023, the verification and review of 114 cases of audio and audiovisual broadcastings was performed in […]

In 2023 only, the AMA’s Council of Complaints reviewed 390 complaints. Based on the data released by the CoC, these complaints were respectively filed by: – 89% from individuals – 4.7% from civil society – 3% from law firms – 2% from institutions – 1.3% from commercial entities 59.5% of these complaints elaborate on the […]

Based on the analysis of the monthly monitoring of the activity and trends of national TV broadcasters, the time occupied by political parties in news editions has also been calculated. The data indicate that, during January, the Democratic Party and the other DP occupied the largest part, i.e. 77.01% of the total broadcasting space in […]

Social topics occupied the largest news editions broadcasting space on national televisions during the first month this year. As every month, the data is calculated by AMA’s monitoring and analysis teams and reflects the topics covered in the news editions on national television. As indicated in the summary below, social topics covered 14.38% of the […]