Prohibition of advertising that violates consumer rights

Prohibition of advertising that violates consumer rights

Audiovisual Media Authority, AMA, has recently received complaints about broadcasting from some audiovisual subjects of an advertisement for the activity of the SIGAL-UNIQA Group insurance company on its offers for private pension.

From reviewing the content of this advertisement, AMA points out that it is a clear violation of consumer rights, by giving them information about this private company and at the same time despising the public system of social security (pensions) in the Republic of Albania.

Every company, institution, individual can advertise products, services or other offerings in audio and audiovisual spaces, presenting their positive and useful aspects. But this promotion cannot give a dishonest commercial nature by using negative labeling and comparative evaluations with competitors in the market.

AMA requests from all SMPs that broadcast this advertisement to stop immediately it’s broadcasting, following communication with the subscriber subject to broadcast promotional content, which does not conflict with the rights of consumers and affect the  fair competition climate in the market.

Audiovisual Media Authority

Tirana, on 22 November 2017

Deadline for the closure of analogue boradcasting for the Korca disstrict is postponed on 1 December 2017

Deadline for the closure of analogue boradcasting for the Korca disstrict is postponed on 1 December 2017

The Audiovisual Media Authority, AMA, informs residents of Korça district for the postponement of deadline of analogue TV broadcasting closure in two weeks.

The postponement until December 1, 2017 is made to give more opportunities to all local analogue operators in the Korca district to rely on one of the national numerical networks licensed by AMA.

The Authority draws the attention of all local analogue TV subjects operating in the territory of this district to take the measures as soon as possible to support their program in the digital network of ART or in one of the national private numerical networks.

Despite the postponement of the deadline, on 15 November 2017, residents of Korça district will have access to see through new digital broadcastings to about 20 free, national or local programs, of ART or 5 other private platforms.

AMA, on the other hand, requires from the public, which currently benefits from TV broadcastings through analogue technology, to be equipped with digital receivers (DVB-T2 type universal decoders), otherwise, after December 1, 2017, they will not be able to see any television broadcastings in this district.

Audiovisual Media Authority

Tirana on 15. 11.2017

The lottery Procedure for Program Logical Number

The lottery Procedure for Program Logical Number

Pursuant to the Regulation “On the Criteria and Procedures for determining the order of audio and/ or audiovisual services that rely on digital networks “, adopted by Audiovisual Media Authority (AMA) Decision no. 218, dated 12.10.2016, as amended, on the AMA premises, on 18 October 2017, was held the Lottery Procedure for Program Logical Number (NLP).

Program Logical Numbers, for which the lottery procedure was run, were NLP 4 and NLP 5. The subjects invited to participate in the lottery were the companies “TV Klan” sh.a., and “Top Channel” sh .a., the only subjects licensed as national analogues private national operators with a general character

The lottery procedure was conducted by the Evaluation Commission for the logical number of the program consisting of AMA Deputy Chairman, acting as the Chairman

Only the representative of “TV Klan” sh.a. was present during the Lottery. Evaluation Commission pursuant to Article 15 of the above Regulation, which stipulates that: “… The absence of representatives of the SMP shall not prevent the continuation of the lottery procedure,” decided to conduct the procedure. AMA Chairman, as defined in the procedure, appointed the eldest senior member of the Evaluation Commission to withdraw the lot for the company “Top Channel” sh.a.

Initially, in the presence of the members of the Commission and the participants, in one vase, in two non-transparent balls, the names of the participants in the lottery were placed, while in the other vase, two balls were placed in NLP 4 Logic Numbers and NLP 5. In the following, the procedure was followed up to determine the order of withdrawal of balls from the subjects, where it turned out that the first to withdraw the number of NLP was the company “TV Klan” sh.a.

The representative of this subject drew NLP 4, while the member of the Evaluation Commission that drew for the subject “Top Channel” sh.a. drew NLP 5.

The results of the above procedure will be forwarded to the AMA Council, which according to the legislative framework in force will approve the Logical Program Numbers for these subjects.

Audiovisual Media Authority

Tirana on 18.10.2017

15 November 2017, the deadline for the closure of analogue broadcasting in the district of Korça

15 November 2017, the deadline for the closure of analogue broadcasting in the district of Korça

The Audiovisual Media Authority (AMA), pursuant to Law no. 97/2013 “On audiovisual media in the Republic of Albania”, amended, and following the closure of analogue broadcasts in the district of Berat, informs that the next district where analogue broadcasting will be closed will be that of Korça.

The deadline for closing analogue broadcasting in this district is 15 November, 2017.

For the foregoing, AMA draws the attention of all local analogue subjects practicing television in the Korça district, taking measures to support their program in the digital network of ART or in one of the national private digital networks, licensed by AMA.

On the other hand, AMA, requires the from the public who benefits from TV broadcasting through analogue technology, to be equipped with digital receivers (DVB-T2) type universal decoders), since, by the 15th of November 2017, it will no longer be able to see television broadcasting in this circuit.

Audiovisual Media Authority

Tirana, on 26.09.2017

Advertisements that violates the rights of the public must be prohibited

Advertisements that violates the rights of the public must be prohibited

The Audiovisual Media Authority, AMA, has recorded in the last 24 hours the broadcasting of a television commercial on the activity of the European University of Tirana, for the new admissions in this academic year.

The content of the advertisement openly violates the rights of consumers by giving them information about this private educational subject and at the same time disparaging the public education system of the Republic of Albania

AMA requires from audiovisual operators to immediately stop broadcasting this commercial that evidently violates  commercial trade rules because of comparison with other identified institutions.

AMA requires both from the Competition Authority and the Consumer Protection Commission to review this case for legal compliance..

Audiovisual Media Authority

Tirana, on 16 September 2017

The deadline for the closure of analogue broadcasting in Tirana-Durres district is posponed

The deadline for the closure of analogue broadcasting in Tirana-Durres district is posponed

Audiovisual Medai Authority announces that the deadline for the closure of analogue broadcasts in the Tirana-Durrës districts scheduled for June 30, 2017, is postponed for a short time. This decision is taken due the inadequate quantity of ground-based decoder equipment in the market that enables digital TV signal reception. Given the high number of residents in Tirana and Durrës districts, it is considered important to ensure the sufficient amount of digital decoders to guarantee citizens the free reception of programs.

AMA, in cooperation and coordination with all the institutions involved in the process of transition from analogue to digital terrestrial broadcasting, is continuing to take stimulating steps in providing sufficient quantities of these devices as an opportunity for progress and finalization of this objective in two circles. By meeting the necessary and necessary conditions for the smooth running of the digitalization process, AMA will officially announce the deadline for analogue broadcast closures in the Tirana and Durrës Districts.

The digitalization process will take place in the district of Berat with the onset of digital broadcasting on 3 July 2017, while the analogue broadcasts will continue for a period of one month.

AMA requires from the public, who benefits from TV broadcasters through analogue technology, to be equipped with a digital receiver (DVB-T2 type decoder) as they will not be able to see more TV broadcastingss in Berat district after closing analogue broadcastings.

Audiovisual Media Authority

Tirana, on 27 June 2017

On 3th of July, analogue broadcasts will be closed in Berat district

On 3th of July, analogue broadcasts will be closed in Berat district

Audiovisual Media Authority (AMA), pursuant to Law no. 97/2013 “On audiovisual media in the Republic of Albania”, as amended, and the Strategy for the Transition from Analog Broadcasting to Numerical Broadcasting, approved by the Council of Ministers Decision no. 292, dated 02.05.2012, announces that the process of digitalization of audiovisual broadcastingss will continue in the district of Berat by 3 July 2017. This is the deadline for the closure of analogue broadcasts in this district

For the aforementioned, AMA draws attention to all audiovisual subjects operating analogue television activities in the district of Berat, taking measures to support their program in the digital network of ART or in one of the national licensed national networks by AMA.

AMA, on the other hand, requires from the public to benefit from TV broadcastings through analogue technology, to be equipped with a digital receiver (DVB-T2 type decoder), otherwise, after 3 July 2017, will no longer be able to watch television broadcastings in this district.

Audiovisual Media Authority

Tirana, on 22. 06.2017

AMA will not allow the broadcasting of new TV channels without authorization

AMA will not allow the broadcasting of new TV channels without authorization

Taking the cause of the experiences of the past years, during which electoral campaign, various cable, repeaters of third party program(s), have opened a new television channel without authorization, called cable channel, used it for political purposes and not only. The Audiovisual Media Authority, AMA, draws you attention to respect the legal provisions. Opening new channels or including any unauthorized channel on your cable network will be considered a violation of the law.

We remind you that the opening of a new TV channel, without AMA’s authorization, is punishable by a penalty of 5.000.000 to 10.000.000 ALL and includes the seizure of equipment used to allow illegal broadcasting.

Throughout the election campaign, AMA will continue to regularly monitor the transmission of each channel and will take all the measures provided for by law for any case of violation and non-compliance with legal provisions.

Audiovisual Media Authority

Tirana on 29th of May 2017

Respecting the law on the broadcasting of political advertisements

Respecting the law on the broadcasting of political advertisements

The Audiovisual Media Authority, AMA, in the process of monitoring the broadcasted content, identified that from some audiovisual subjects on 09.05.2017 has started to issue a political ad. Advertising was prepared by the Democratic Party of Albania based on a political meeting that it will organize in Tirana on 13.05.2017.

AMA remembers all audiovisual subjects, that based on law no. 97/2013 “On Audiovisual Medias in the Republic of Albania”, amended, is not allowed to broadcast political ads. Referring to the provisions of Article 39 and Article 41, paragraph 2, broadcasts of such advertisements are prohibited. Such content is allowed only during the period of electoral campaign development, based on the Electoral Code of the Republic.

AMA recall the attention to all audiovisual subjects to comply with the requirements of law 97/2013 for commercials and commercial communications when broadcasting programs for the audience.

Audiovisual Media Authority

Tiranë, on 10th May 2017

AMA will not allow broadcasting of movies without copyright

AMA will not allow broadcasting of movies without copyright

The Audiovisual Media Authority has been following with great attention the respect for the rights of broadcasting of Albanian and foreign films by television in Albania. From October 2016 AMA has carried out systematic monitoring, remarks and attention, and has taken administrative measures forward televisions broadcasting movies without contracts or agreements. Despite this, it is still found that there are problems with disrespect of the legislative framework and movie broadcasts without contracts or agreements.

Seeing as a legal obligation by all actors operating in the audiovisual market, the Authority notes that according to Law no. 97/2013 “On audiovisual medias in the Republic of Albania”, as amended, all televisions must broadcast films only in accordance with the terms and conditions for which they have signed contracts or agreements accompanied by a specific list of films.

As mentioned, we urge you to take immediate action to ensure that during your audiovisual activity you do not broadcast any Albanian or foreign movie, without first signing a contract or agreement with the real holder of their copyright.

We remind you that the broadcasting of movies without a contract or agreement is case for administrative misdemeanor and is punishable by a fine of between 1,000,000 and 2,000,000 lekë. Repetition of the broadcasting more than 3 times is punished with a reduction of up to 50 percent of the license and / or authorization term. In the case of repetition, the violation is penalized with the removal of the license and / or authorization.

In addition, AMA notifies you that it is reviewing all agreements, contracts or authorizations linked between televisions and other subjects, Albanian or foreign, with aiming at the complete verification of all titles of films that these companies claim to own and provide for broadcasting in Albania’s territory. For this reason, we invite you to pay attention to signing any agreement or film copyrights contract and to make sure that the subject with which you sign these agreements, or the contract actually owns the rights, accompanied by movie titles, issued by their producer.

AMA will continue to monitor the broadcast of each film by televisions broadcasters and will take all measures provided by the law for any case of violation of film rights, from sanctioning to a fine until removal of the license / authorization.

Audiovisual Media Authority

Tirana, on 5th of May 2017